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//Success Snippets

Stirred by strategy and powered by results, we craft campaigns that deliver measurable outcomes for a diverse portfolio of clients spanning many industries.

Here are some samples of our work…

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doubleshotpr

Stirred by Strategy, Powered by Results.
Expert PR and communications services.

A full circle and truly gratifying example of the A full circle and truly gratifying example of the power of PR…

A couple of years ago, Double Shot PR secured a story on CH9 A Current Affair about the incredible work of Street Side Medics - a not-for-profit, GP-led mobile medical service dedicated to people experiencing homelessness.

Danny from Geelong watched the story and was so moved by it that he became a supporter of the charity.

Then, Danny sadly discovered that he had terminal cancer. Among his final wishes, Danny stipulated that a portion of his estate be donated to Street Side Medics to establish a clinic in Geelong.

Now, a fully equipped Street Side Medics van - aptly named ‘Danny’ - operates weekly in Geelong, delivering essential healthcare to people experiencing homelessness or at risk of homelessness.

It’s a power reminder that one story can inspire one person, and one person can change countless lives.

Huge thanks to @acurrentaffair9 - especially reporter Steve Marshall - for helping shine a light on the invaluable work of @streetsidemedics and playing such an important role in its growth.

To learn about how to support the vital work of Street Side Medics, visit www.streetsidemedics.com.au 

See link in bio to watch the full segment.

#streetsidemedics #acurrentaffair #prwithpurpose #mediaforgood #endinghomelessness
Did the father of Federation (and 17 children!), S Did the father of Federation (and 17 children!), Sir Henry Parkes, have a secret tunnel connecting the Sydney Conservatorium of Music’s 200 year old castle to government offices on Macquarie and Bridge streets… so he could meet a mistress?

Snippets of an awesome piece of coverage achieved for @nationaltrustnsw and the @australianheritagefestival as reported by @julie_power_smh_journo on @sydneymorningherald 

The story explores myths of secret tunnels below the Con and hidden passages beneath Macquarie Street, where the darkness was supposedly used for both good and mischievous intentions.

The mystery of the tunnels is part of a highlight event of the month-long 2026 Australian Heritage Festival. The ‘Lost and Buried Sydney History Walking Tour’ by @onlyheretours is available for booking even after the Festival though. Just search ‘Marc Cote’ (the historian behind the tour) on Humanitix.

Full story link in bio.

#ahf #nationaltrustnsw #sydney #pr #earnedmedia
Client coverage… live TV 😂😝👏 @piratefe Client coverage… live TV 😂😝👏

@piratefestival on @thetodayshow with the incredible @mr_timdavies 🙌🏴‍☠️
Snippets of client coverage achieved for @national Snippets of client coverage achieved for @nationaltrustnsw @australianheritagefestival on @sunriseon7 - live weather crosses from Old Government House at Parramatta, which is Australia's oldest surviving public building.

From bustling city centres to quiet country towns, the Australian Heritage Festival is an annual celebration of natural, built and cultural heritage.

The nation’s largest community-driven heritage event, 2026 marks the 46th year of the Festival which features FREE and ticketed events and activities to bring heritage to life for all ages and interests.

The month-long, NSW programme of the 2026 Festival opened on World Heritage Day18 April and continues daily until 18 May 2026.

Spanning metropolitan and regional areas of the state, the 2026 Festival programme includes concerts and performances, special exhibitions, talks and panels, walks, tours of heritage homes and historical sites, food experiences, workshops, family-friendly outdoor events and other curated attractions.

www.australianheritagefestival.org.au for all the deets.

#ahf2026 #heritage #heritagefestival #whatson #earnedmedia
Client coverage for PirateFest on @9newsmelbourne Client coverage for PirateFest on @9newsmelbourne …

An ‘oar inspiring’ exhibition @piratefestival has just dropped anchor at @seaworkswilliamstown in Melbourne before it sets sails across the country. 

#earnedmedia #publicrelations #doubleshotpr #piratefest
Coverage achieved for @dunlinhome in @domain.com.a Coverage achieved for @dunlinhome in @domain.com.au Prestige Magazine about how to embrace feng shui - the ancient Chinese practice centred on the flow of energy, or 'qi' - to create homes that don't just look beautiful, but feel harmonious and balanced. ☯

Nicholas Barber, co-founder of Dunlin, says architecture and interior design must work together to enhance flow, which can be encouraged when a build is complete.

"How you position an object can draw you towards a space, or repel you," he says. "Light is probably the most powerful tool to do that. A spotlight at the end of a long corridor creates inquiry and exploration." 🙌

See bio for online story link.
Client coverage 🙌 Skin Queen / Touch-Led Facia Client coverage 🙌

Skin Queen / Touch-Led Facial Massage Extraordinaire @isabellaloneragan of @skinformeacademy @skinformeskin on lymphatic drainage on @sunriseon7 

#pr #earnedmedia #publicrelations #isabellaloneragan #sunrise
Client coverage: @streetsidemedics CEO Nic Brown, Client coverage: @streetsidemedics CEO Nic Brown, on radio ABC Newcastle Drive with Jenny Marchant, calling on medical practitioners across the Newcastle and Hunter region to join the Street Side Medics volunteer team as the charity prepares to commence its first clinic in the region.

Street Side Medics is a not-for-profit, GP-led mobile medical service dedicated to people experiencing homelessness.

Entirely volunteer-driven, Street Side Medics operates via fully equipped and customised vans that visit the same location at the same time weekly to help alleviate the barriers vulnerable Australians face in accessing primary healthcare.

Street Side Medics is currently seeking specialist doctors, junior doctors and senior nurses - along with GPs, allied health professionals and general volunteers - to help deliver its vital healthcare to people who are homeless or at risk of homelessness in Newcastle.

Newcastle has one of the highest rates of homelessness outside metropolitan Sydney. Consistent, compassionate healthcare can be life-changing... but Street Side Medics necessarily relies on local medical professionals and community volunteers to deliver this care on the ground and ensure no patient is turned away.

Just two hours a month of volunteering can make a massive impact.

If you're part of the local medical / healthcare community - or know someone who is - please help share this call.

Learn more at streetsidemedics.com.au or email volunteer@streetsidemedics.com.au

#streetsidemedics #abcnewcastlensw #volunteer #homelessnesscharity
Roaring client coverage 🙌 @dinofest take over @ Roaring client coverage 🙌
@dinofest take over @sunriseon7 

🦖🦕

#earnedmedia #prresults #brandvisibility #dinofest
AI shopping is now shaping how consumers discover AI shopping is now shaping how consumers discover products… and the brands being surfaced aren’t the loudest, they’re the clearest.

Strong product descriptions, natural keywords, and human-first language aren’t just essential for AI visibility… they’re also your earned media currency. 

Clear messaging makes your brand discoverable by both algorithms and journalists, increasing the likelihood of editorial coverage that feeds back into AI discovery.

If you want your brand future-proofed for AI-driven discovery… start with your words.

#aishopping #brandvisibility #ecommercemarketing #prstrategy #futureofretail
Snippets of coverage achieved for @dinofest now sh Snippets of coverage achieved for @dinofest now showing at Sydney Olympic Park until 1 Feb.

👉 dinofest.com 🦕🦖
DM or contact@dinofest.com to join a live TV broad DM or contact@dinofest.com to join a live TV broadcast with Ch9 Weekend TODAY at @dinofest from 7am on Sat 10 Jan at Sydney Olympic Park. All families welcome! Loads of fun. Massive walking and interactive dinosaurs. Dino-themed activities. 

Full info re DinoFest Sydney - Summer 2026 (10 Jan - 1 Feb) 👉 DinoFest.com. 🦕🦖📺🌟
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